25 06, 2017

Meaningful Short URL with dot brand

Dot Brand and Branded Links What is a dot brand ? Dot Brand domains associate a keyword and a brand. The dotbrand domains use the traditional DNS system and can be used as a website address, or as a shortcut to another website. 55% of dot brand domain names are redirecting the users to a [...]

25 06, 2017

Dot Brand Third Level Domains

Dot Brand Third Level Domains A domain name must have at least two levels, but it is frequent to also have a third level domain. home.fage is the address of the home page of fage. It only has two levels of domain names. insights.uk.barclays is an internet address with three levels. Dot brand domains associate [...]

18 06, 2017

Dot Brand Update Mid June

Dot Brand Update Dot brand or dotbrand are internet addresses where a keyword or phrase is associated with a brand name to create a significant destination. design.google associates the keyword design with the brand google. Brands are constantly creating websites, domains names that are redirecting to existing content, or developing other digital experiences. This dot [...]

10 06, 2017

We are Tennis By BNP Paribas – a dot brand sponsorship site

Dot brand sponsorship site - Branding, CX and Naming wearetennis.bnpparibas is a dot brand website that is dedicated to sponsorship of tennis by the french bank BNP Paribas. In a dot brand internet address, the last part of the address, just after the dot,  is the brand name itself, The site is a perfect illustration of how [...]

3 06, 2017

Dot Brand Update Early June

Dot Brand Update Dot brand are internet addresses where a keyword or phrase is associated with a brand name to create a significant destination. Brands are constantly creating websites, domains names that are redirecting to existing content, or developing other digital experiences. This dot brand update looks at the launches that occured end of May [...]