Growth of new gTLDs can be represented more or less by a succession of 3 periods, following General availability :

– A first period of approximately one week, with high speed growth.
– A second period of more or less 6 weeks, with a more reasonable growth
– A third period of slower growth

We tried to map out a certain number of Top Level Domains and there seems to be a good correlation.

Let’s look at a few popular new gTLD :

The linear model follows quite well the actual growth. For dot berlin, it is a little bit more difficult.. 

But the model works quite well with .xyz.

We have carried out the analysis for a certain number of new gTLD.
It looks like .rocks and .website are enjoying a solid daily growth, and will probably catch up with the rest of the leaders quite soon !

String Daily growth phase 1 Daily growth phase 2 Daily growth phase 3
xyz  14’581  6’169  3’344
berlin  3’604  226  571
club  6’501  881  414
realtor  11’681  307
wang  4’345  556  388
guru  4’150  440  133
ovh  8’544  80
london  944  220  259
nyc  1’741  474
photography  2’811  313  81
link  3’653  250  86
email  2’214  350  84
today  1’395  236  106
company  1’319  196  84
tips  1’428  230  62
solutions  1’105  177  81
tokyo  2’061  207  76
center  1’132  171  62
expert  340  359  60
technology  1’050  137  41
directory  915  141  39
rocks  204  152  150
ninja  934  104  56
audio  163  428  21
中文网 (xn--fiq228c5hs)  127  179  18
sexy  592  78  49
photos  692  116  33
gallery  885  87  27
agency  787  87  43
website  1’210  162  192
land  866  103  22
international  393  85  35
clothing  808  84  21
academy  592  92  34
bike  1’015  63  19
systems  611  88  31
education  385  99  34
training  632  79  29
support  611  75  31
estate  704  89  18
house  284  79  29
photo  950  35  24
zone  587  66  32
rentals  717  51  21
wien  938  55  30
events  822  52  30
marketing  578  58  26
vegas  1’253  58  19
wiki  613  64  22
properties  536  44  32
kiwi  604  42  20
consulting  145  43  32
management  456  53  16
coffee  252  45  19
singles  649  47  8