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We provide guidance in the Dot Brand Space

We support you in creating a Better Customer Experience

We help you enhancing your Brand Value

What we do

ASSESS THE OPPORTUNITY

Brands are progressively activating their domain asset. We analyse and investigate the strategy, tactics and operations, with a branding, marketing and technology point of view. You can use your dot brand to support your own strategy.

ENGAGE AND MOBILIZE

We animate webinars and ideation workshops, putting the focus on your Brand and your Customer Experience. We look at how dot brand help address your present issues and strategic objectives. We talk marketing and business to your teams and use practical examples.

DESIGN YOUR ECOSYSTEM

We work with you on your dot brand vision and plan, for existing or future dot brand owners. We help you define your objectives, design the domains architecture and corresponding content through an efficient methodology.

PILOT AND LAUNCH

We elaborate together the dot brand activation timing and roadmapDepending on your sensitivity to risk, your share of digital driven business, your other digital projects, your priorities, we will design the optimal launch strategy, learning fast.

RUN AND OPERATE

Our cloud based activation system enables you to select the most efficient domains based on your objectives, to populate them with content and to measure the operational results of your dot brand domains. You can focus on the Customer Experience.

Why dot brand ?

YOUR DIGITAL FLAGSHIP

Create bespoke universes for your collections, distribution channels and institutional content. Empower your distribution partners and licensees. Increase your brand attraction over your social media. Ensure consistency of your digital brand presence with your new digital flagship : .brand

BETTER CUSTOMER EXPERIENCE

Define new usability standards, and go beyond your customers expectations of the traditional 3 clicks navigation benchmarks. Create streamlined and direct access to all of your information and content, beat your competitors and gain market shares. Redefine customer experience through your .brand

PLATFORM FOR INNOVATION

Design a solution in an unknown environment is complex. dot stories helps you innovate : Our expertise and insights in the present development of the dot brand landscape and digital marketing are here to support you. Our cloud based solution offers you an efficient and safe way to start building your .brand

Dot brands Analysed and Decrypted

Analysis and updates on dot brand Top Level Domain Insights : Registration volumes, trends, second level domains and SEO analysis. Dot stories operates the dot brand observatory, the most complete research programme about brand domain extensions

dot google new gTLD

dot Google new Top Level Domain name status Com dot google After having launched com dot google in April 2015, google went very quiet on the new domain name extension space. com dot google was a April egg, where all the page was presented as if it were [...]