26 05, 2016

One Thousand new domain names in the root

ICANN just blogged : there are 1000 new gTLD domain name in the root of the internet. The first Top Level domains, back in October 1984, were gov, edu, com, mil, org, and net. in 1988, .int was introduced between 2001 and 2003, seven new gTLD were created :  aero, biz, coop, info, museum, name, pro. [...]

20 05, 2016

launch of dot schmidt new Domain Extension

groupe.schmidt is a new dot brand corporate website The dot brand extensions have a newcomer : Schmidt, a French kitchen manufacturer. Schmidt is owned by SALM, and has two brands : schmidt and cuisinella. Both these brands were applied for as Top Level Domains. Schmidt.com is owned by US based printing company that is totally [...]

18 05, 2016

launch of dot canon

Canon launches their dot brand on global.canon simple URL change or strategical orientation ? Canon is one of the very popular brands who applied for their brand as a Top Level Domain, usually known as dot canon. Canon is considered by interbrand – interbrand.com – as one of the 40th most valuable brand, with a [...]

16 05, 2016

new gTLD generics growth

New Top Level Domain names gTLD growth The new gTLD are the new Top Level Domains - the last part of the domain name - typically .com, where an increasing number of new strings are beeing available to the public or to some specific organizations - 994 to date. Some a closed and used by [...]

15 05, 2016

pop.swatch dot brand new gTLD celebrates the relaunch of the pop collection

pop.swatch is the first dot brand new gTLD in the watchmaking industry Watchmaking and new domain names are both very close to my heart and therefore, I am thrilled about the two launches that took place recently : terra.omega and pop.swatch. The latter is a great example of a big relaunch. Watchmaking industry, and particularly [...]

11 05, 2016

Startups, names and domain name

Some successfull startups and their domain name Startups usually are launched with tight budgets and a sense of emergency, but with strong ideas, great leaders and a vision, including a brand, its name and its domain name. The company may pivot, and change business model with years. Some of the successfull startups have changed their name after [...]

5 05, 2016

dot brands and sustainability

Are dot brands promoting sustainability ? We are very happy to have participated in the workshop on digital economy for development at the WSIS in Geneva, together with evolving consulting and swiss engineering. https://www.itu.int/net4/wsis/forum/2016/Agenda/Session/179. The fundamental debated issues dealt with inclusion, digital divide and how digital developments benefits are distributed. Major brand have Corporate Social Responsibitilies programmes. The [...]